Pricing optimisation tools are software solutions that help businesses set the best prices for their products or services. These tools analyse data such as market trends, competitor prices, customer demand, and sales history to recommend price points that maximise profit or sales. By using these tools, companies can quickly adapt prices to changing conditions and…
Category: Data Science
Customer Lifetime Value Analytics
Customer Lifetime Value Analytics refers to the process of estimating how much money a customer is likely to spend with a business over the entire duration of their relationship. It involves analysing customer purchasing behaviour, retention rates, and revenue patterns to predict future value. This helps businesses understand which customers are most valuable and guides…
Churn Risk Predictive Models
Churn risk predictive models are tools that help organisations forecast which customers are likely to stop using their products or services. These models use past customer data, such as purchase history, engagement patterns and demographics, to find patterns linked to customer departures. By identifying high-risk customers early, businesses can take steps to improve customer satisfaction…
Product Usage Metrics
Product usage metrics are measurements that track how people interact with a product, such as a website, app or physical device. These metrics can include the number of users, frequency of use, features accessed, and time spent within the product. By analysing these patterns, businesses can understand what users like, what features are popular, and…
Customer Journey Analytics
Customer Journey Analytics is the process of collecting and analysing data about how customers interact with a business across different channels and touchpoints. It helps businesses understand the steps customers take before making a purchase or using a service. By examining these journeys, companies can identify what works well and where improvements are needed to…
Pipeline Forecast Accuracy
Pipeline forecast accuracy measures how closely a business’s sales or project pipeline predictions match the actual outcomes. It helps companies understand if their estimates for future sales, revenue, or project completions are reliable. Improving this accuracy allows organisations to plan resources, set realistic targets, and make better decisions.
Procurement Workflow Analytics
Procurement workflow analytics is the practice of examining and interpreting data from the steps involved in buying goods or services for an organisation. It helps companies understand how their purchasing processes work, spot delays, and find ways to improve efficiency. By using analytics, teams can make better decisions about suppliers, costs, and timelines.
Digital Demand Forecasting
Digital demand forecasting is the use of computer-based tools and data analysis to predict how much of a product or service people will want in the future. It often combines historical sales figures, current market trends, and other data sources to create more accurate predictions. Businesses use these forecasts to make decisions about inventory, staffing,…
Customer Credit Risk Analytics
Customer credit risk analytics is the process of assessing how likely a customer is to repay borrowed money or meet credit obligations. It uses data and statistical methods to predict the chances that a customer will default on payments. This helps lenders and businesses make informed decisions about who to lend to and under what…
Forecasting Tools in Finance
Forecasting tools in finance are methods and software used to predict future financial outcomes, such as sales, profits, or stock prices. These tools use past data, statistical models, and sometimes machine learning to estimate what might happen next. By using these predictions, companies and investors can make informed decisions about budgeting, investing, and managing risks.